Art must be conceived with fire in the soul but executed with clinical coolness - Miró.

Cerf-Club-Bottles-001.jpg

Cerf Club Website Build

Stag Dining had been selecting and labeling their own wines for a couple of years. They selected some great juice from Sonoma winemaking friends at Kivelstadt and Bodkin. A renowned artist and childhood friend, Victor Reyes, made their wine labels. When we were rebooting the website, Stag saw a future sharing and selling their labelled wines and wanted a website to reflect their efforts.

I built the Cerf Club website, in collaboration with Stag founder, Matthew Homyak, in Squarespace. The goal is to promote and raise awareness for the care and craft they dedicate to their labeled wines along with a back-end runway for e-commerce, ready to activate when they’re ready for launch.

Again, great logo and branding marks c/o Brandon Josie.

cERF CLUB WEBSITE BUILD

With Stag Dining Group, a creative and design focused SF based boutique events and catering company,  I managed various projects including managing website redesign/rebuild, event production/design, client management and marketing collateral and asset design. 

EVENT DESIGN & MANAGEMENT

Foundation Capital, a South Bay VC firm, were frequent clients of Stag. They held a recurring annual summer party, that Stag was involved with multipled times. In 2017 Stag collaborated with them to manage the layout and craft cocktail portion of the event. I managed event design and logistics for Stag and the 500 person event.

The event would have an Americana theme and requested cocktail bars that reflected the American "melting pot" theme while combining contemporary trends along with nostalgia-inducing beverage and decor.